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Abacus Data Archives | Full Duplex Digital Public Affairs
Matters of Opinion 2017: Canada skews digital (#MattersOfOpinion)

Matters of Opinion 2017: Canada skews digital (#MattersOfOpinion)

If we told you in 2005 (the year Facebook launched in Canada) that roughly six in 10 Canadians would check Facebook at least once every day a decade later, you wouldn’t have believed us. Just two years ago, 12% of Canadians reported social media (all platforms...
Move over ‘big data’ and make way for ‘smart data’

Move over ‘big data’ and make way for ‘smart data’

Today’s National Post features the article “Research based on social media data can contain hidden biases that ‘misrepresent real world,’ critics say.” It clocks in at 105 characters — just enough to fit in a tweet with room for a link to...
Matters of Opinion 2014: download your copy of our latest report

Matters of Opinion 2014: download your copy of our latest report

Full Duplex has once again partnered with Abacus Data. The result is Matters of Opinion 2014, our second annual report examining how Canadian opinions are shaped by online information and interactions, specifically in public affairs and politics. This year’s...
Infographic Preview: Matters of Opinion 2014

Infographic Preview: Matters of Opinion 2014

Full Duplex and Abacus Data will soon be releasing Matters of Opinion 2014, an annual report that explores how Canadians use the internet to gather news and information, engage in online communities, participate in campaigns, and form and share opinions. Topics in...
The election was broadcast

The election was broadcast

Executive summary of this post: Ontario political parties still rely on traditional forms of contact with voters. During the 2014 Ontario election, survey respondents indicated mail, leaflets to homes and telephone calls were the most common contacts by candidates and...