Digital public affairs roundup: August 5, 2016

Digital public affairs roundup: August 5, 2016

Canadian companies required to protect employees from online abuse, multimodal content, clickbait, augmented-virtuality, free media, owned media and Ice Bucket funds come through… seven must-reads for digital public affairs practitioners. Employers now...
Digital public affairs roundup: May 13, 2016

Digital public affairs roundup: May 13, 2016

The following seven articles spanning the last week are must-reads for digital public affairs practitioners. Brands reach out to Fort McMurray Some brands exploit crises to sell their products. Others step up and selflessly give needed support. One is cheap and...
Zen and the art of social networking economics

Zen and the art of social networking economics

You may have heard that Facebook changed its algorithms — yes, again — and that organic social interactions will be further displaced in favour of pay-for-play reach and engagement. I was trying to come up with a name for it, something like Computationally...
Is Facebook becoming a public affairs black hole?

Is Facebook becoming a public affairs black hole?

Facebook recently changed the way it handles third-party monitoring. Before October 31, tools like Sysomos were able to access public Facebook posts based on keywords. This allowed analysts and communications folks to track issues and determine how they were playing...
Digital public affairs roundup: November 20, 2015

Digital public affairs roundup: November 20, 2015

Seven articles from the past week that digital public affairs practitioners need to read. Charities, get ready for Giving Tuesday – live Q&A Do you work for a charity? Tuesday, December 1, is “Giving Tuesday.” This is an opportunity to harness the...