Full Duplex digital public affairs
Full Duplex offers the strategic counsel of established public affairs consultancies with the agility and energy of a digital startup.
Reputation and issues management
You need a coherent response that helps minimize the impact to your organization and its leadership. Clear policies and effective communications will help establish a stronger position for any future crisis.
Harness the strengths of online tools and communities. Reach desired audiences, build friendships and energize interest in relevant concerns to help you achieve your advocacy goals.
Your success depends on informed decisions to direct your communication resources. We will provide analysis of your online activities, audience segments, trends and messages, then develop and deliver effective strategies.
Get to know how Canadian opinions are shaped through online information and interactions.
Learn how Canadian opinions are shaped by online information and interactions, and get to know Canada’s digital public affairs ecosystem.
A comprehensive analysis of Canada’s first large-scale advocacy movement, and the digital thrust that made it national news for four of its first six months.
Recently on our blog
The Digital Advocacy Hierarchy of Needs outlines the foundational requirements for a successful campaign. Your playbook and procedures will make it happen.read more
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Some great examples of how organizations and individuals are harnessing the tools of the online world to change public behaviour and public policy.read more
Privacy, trends, Facebook video metrics, creative news, AskTSA, blowback and nuance: digital public affairs practitioners need to know.read more
Precedent to protect employees from online abuse, multimodal content, clickbait and augmented-virtuality: digital public affairs professionals need to know.read more
Emergency and crisis communication, muzzling execs, Pokemon, and brand relationships: digital public affairs professionals need to know.read more